At Ontranslation, we are aware of the advantages of outsourcing translation services for ecommerce. However, throughout our years of experience in the sector, we have seen a worrying trend.<\/p>\n
Many of our clients (or potential clients), often ask themselves this question: Why not hire bilingual people? They can handle translations, international customer services and<\/strong> manage social networks for different countries<\/strong><\/a>. And it\u2019ll be cheaper.<\/strong>\u00a0Wrong! In this post, we will tell you why it is better to outsource translation services.<\/p>\n Product sheets are essential for any online shop, but who wouldn\u2019t shudder at the prospect of having to manage the translation of an entire batch of new references and descriptions in-house?<\/p>\n Outsourcing translation services allows you to do it gradually, without unnecessary investments in time and money.<\/strong>\u00a0Turning to the services of a professional translation team that specialises in your sector allows you to optimise the process.<\/p>\n How? Firstly, they will help you detect what will sell more in your target market, which will help you decide which part of the batch to translate first.\u00a0<\/strong>Do you really need to translate the description of that \u201clittle thing\u201d that no one will buy? Focus on the key items of your catalogue and, once you have achieved your expected ROI, get the rest of the descriptions translated.<\/p><\/blockquote>\n Another advantage?\u00a0When you outsource translation services, you are relying on translation teams who work with the latest<\/strong> CAT<\/strong><\/a> (Computer-assisted translation) software.<\/p>\n These programs allow you to create translation memories that compile all the original content translated so far and its equivalent in the target language. In other words, your next batches of product descriptions probably contain repeated content, so translating it will be much cheaper and quicker!<\/p>\n <\/p>\nOutsourcing the ecommerce translation of product sheets<\/h2>\n